TELUS is a leading national telecommunications company in Canada, with $8.4 billion of annual revenue and 10.4 million customer connections including 4.7 million wireless subscribers, 4.6 million wireline network access lines and 1.05 million Internet subscribers. The company’s strategic intent is to unleash the power of the Internet to deliver the best solutions to Canadians at home, in the workplace and on the move. TELUS provides customers with a wide range of wireline and wireless communications products and services including data, Internet protocol (IP), voice, entertainment and video services. The company has deployed unique business solutions through an organization called the “Quick Win” team. Juanita Lohmeyer, a founding member and manager of the TELUS Quick Win Team, discussed how Quick Win has been a key enabler of organizational transformation with William Ulrich the president of Tactical Strategy Group.
Integrating Business Architecture with Other Enterprise Frameworks
A robust Business Architecture practice does not exist in isolation. While Business Architecture focuses on the structural foundation—the capabilities, value streams, and organizational design—many organizations also leverage other frameworks such as Enterprise...

















