The Rules for Smarter Business Processes

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Featured Speaker(s)

Business Relationship Manager - Product Lifecycle Management, Chevron Corporation
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The value of BPM has been clearly demonstrated in its ability to model, orchestrate and report on both human and system-based workflows. A Business Rules Management System (BRMS) takes BPM to a new level of efficiency and sophistication through its ability to automate decisions within processes. Fair Isaac Corp. and Knowledge Partners Inc.

The value of BPM has been clearly demonstrated in its ability to model, orchestrate and report on both human and system-based workflows. A Business Rules Management System (BRMS) takes BPM to a new level of efficiency and sophistication through its ability to automate decisions within processes. Fair Isaac Corp. and Knowledge Partners Inc. will explain the value of a dedicated BRMS to help enterprises:

  • Automate and streamline processes
  • Create a rules repository, allowing for the re-use of business rules across separate processes and applications
  • Enable decision consistency for better customer service and internal/external compliance management
  • Make the optimal decision for every situation, using a combination of business rules, analytic models and data

Featured Speakers:

James TaylorJames Taylor – Vice President Product Marketing, Fair Isaac

As vice president of product marketing for Fair Isaac’s Enterprise Decision Management software technologies group, James Taylor is responsible for working with clients to identify and bring to market advanced decision management solutions that will better solve their business needs. In addition to his role as a liaison with Fair Isaac’s engineering and product management groups, Taylor oversees sales training, marketing communications and public relations. He is widely considered as one of the leading experts and visionaries in enterprise decision management and authors a popular blog on the subject at http://edmblog.fairisaac.com.

Barb Von HalleBarbara Von Halle – Founder, Knowledge Partners, Inc.

Barbara von Halle is the founder of Knowledge Partners, Inc., a company leading clients through successful business rule projects through the licensing of KPI STEP™, a Business Rule Management Took Kit. A pioneer in Business Rules, Barb received the Outstanding Individual Achievement Award from the International Data Management Association. As a journalist, she wrote for Database Programming and Design Magazine and co-authored several books. Her most recent book, Business Rules Applied (co-authored with a KPI business rule team) was an unexpected finalist for the Software Development Jolt Award.

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