Responsive web design is fast becoming a mantra in the digital media design. The idea is to create compelling experiences that adeptly respond to how a person interacts with digital media. It doesn’t matter what device I use to browse an electronic commerce website; the form and content should make it easy for me to find what I’m looking for. And maybe buy more of their products, more often.
I make the same case for responsive business architecture. As a decision-maker, I need all the tools, techniques, and information I can get to make the most-informed decisions on a daily basis. Decision making is both an art and science. I can turn to a business architect and listen to the options available to me. And I can ask my lawyer, accountant, fellow Board members, or any subject matter expert for their opinions. In the end, I synthesize data and information to come up with the best possible decision at that time.