Design Thinking Applied - BrainStorm DC - September 24, 2019 - 09:00

BrainStorm DC

Design Thinking Applied

Tuesday, September 24, 2019 from 9AM to 5PM
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Buy before Your Rate Full Rate Savings
Jun. 29$895.00$1,195.00$300.00
Aug. 10$1,095.00$1,195.00$100.00
Sep. 24$1,195.00$1,195.00$0.00
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Design thinking is now an essential capability for business analysts, enterprise architects, and business process leaders who need to drive fast-paced digital transformation. In this immersive full-day session, attendees work collaboratively to learn and apply the essential tools of design thinking, rapid prototyping, and lean experimentation. You will learn the fundamentals of the design thinking methodology and how apply it to accelerate digital innovation for your team. Additionally, you will learn how to use design sprint techniques that foster rapid experimentation and direct feedback from customers and employees.

Course Outline:

  • Introduction to design thinking
  • Defining your innovation challenge
  • Building empathy for inspiration
  • Ethnographic research methods
  • Better brainstorming techniques
  • Rapid prototyping
  • Experiment design
  • Lean startup and customer validation
  • Design thinking, lean startup, and agile

Unique Value of Course:

Learn to unleash your full creative potential when experimenting with new innovative ideas and solutions within your company. This course walks you through the essentials of a four-month innovation project in an engaging full-day workshop format. You will work with a team to tackle a realistic design challenge while applying the different practices of design thinking.


  • Apply design thinking practices to tackle digital innovation challenges
  • Speak a common language when designing customer-centered solutions
  • Harness rapid prototyping software to quickly validate new ideas
  • Use ethnographic research and lean startup for customer validation

Who Should Attend:

  • Business Architects
  • Enterprise Architects
  • Business Analysts
  • Process Analysts
  • Project Managers
  • Product Managers
  • Change Agents
  • Solutions Architects

Recommended Prior Courses:

Digital Business 101

FLASH SALE: Save $300 / course

Attend DC virtually and save.

Virtual courses in DC on sale for $895. Learn more about virtual.

Must call to register. Pricing not available online. Call 508-475-0475. Mention flash sale.

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Course Availability

This course is available via the following methods:


BrainStorm Dubai - 10/29/2019 - 09:00
BrainStorm New York - 11/19/2019 - 09:00

On Demand



Available In-House or Private Live Online