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BPMS WATCH Column

BPMS Watch: Hey You! Get Outta My Pool!


Read this column.

One of BPMN’s most important elements is unfortunately also the most misunderstood.  It’s called a pool, a rectangular shape that serves as a container for a process.  So in that sense a...

 

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    White Papers

    Creating the Perfect Storm for Customer Retention Process Improvement

    Courtesy of: Vincera

    Successful Sales and Marketing departments are dynamic torrents of process-driven activity. A calm day in the sea of sales means revenue opportunities are being lost or going by the wayside. This is just as true in customer retention as it is in customer acquisition.

    Once a prospect signs on the dotted line and becomes a customer, effective processes need to be in place to monitor, measure and manage customer satisfaction and loyalty and, in turn, maximize each customer's value.

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