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BPMS WATCH Column

BPMS Watch - BPM and Its Enemies

My very first BPMS Watch column, over three years ago, was titled “Without a BPMS, It’s Not Really BPM.” And to a large degree I still believe that, although today I would probably tone it down to...

 

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    White Papers

    Achieving a Single Customer View with an SOA

    Courtesy of: Sun Microsystems

    Businesses have been fighting the battle of poorly integrated customer data for decades. Most are aware that the lack of integrated data about their customers can impact customer satisfaction, loyalty, and retention, and ultimately the bottomline. This executive paper takes a closer look at the impacts of dispersed customer information and the potential benefits of implementing a service-oriented architecture (SOA) and building composite applications to gain a single customer view. Through the integration of siloed disparate systems, streamlined business processes, and an alignment of IT with business processes, companies can achieve complete visibility of customer information across the organization.

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