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Using Business Decision Management to Revolutionize Business Requirements and Processes

Date:	Nov. 3, 2010	Hosted by:
Time:	2:00PM-5:00PM
Where:	The Marriott Fairview Park Hotel
Cost:	View rates.

Workshop description:

The Decision Model is a new Business Logic Framework that impacts not just technology trends but also business management practices.

It brings to the world of business rules a well-defined structure based on the inherent nature of logic, extended with integrity and normalization principles. This is similar to the concept to what the relational model brings to the world of data.

The workshop will start by providing the participants with a basic understanding of The Decision Model and proves its profound impact on Business.

This is followed by a demonstration of how this new technology can be applied in conjunction with Functional Requirements and appropriate software tools.

Finally a representative of Freddie Mac will present why a leading financial institution chose The Decision Model to manage policy & rules as an important part of a larger project, the challenges the company faced by implementing it, the creation of a Center of Excellence, and the benefits derived from Decision Modeling for the entire company.

Agenda:

2:00pm-3:00pm	What you need to know about The Decision Model
3:00pm-4:00pm	Customer Case Study: Dramatically improving customer requirements by applying the KPI Framework, The Decision Model, and using appropriate software
4:00pm-5:00pm	Customer Case Study: Implementing Decision Modeling At Freddie Mac

Course Objectives:

Gain a sound understanding of The Decision Model and its impact on Business
Understand how The Decision Model can facilitate Functional Requirements
Explanation of the difference between Business Rules Management and Business Decision Management
Demonstration how and why The Decision Model was implemented at Freddie Mac

Unique Value of Course:

Explore how Decision Modeling can transform your enterprise
Learn to accelerate and perfect your Functional Requirements
Find out how to improve Data Quality
Study an actual case where The Decision Model Framework was successfully applied
Interact with industry experts and practitioners

Moderated by: Larry Goldberg, Managing Partner, Knowledge Partners International

	Larry Goldberg Managing Partner, Knowledge Partners International LLC Larry has forty years of experience in building rule-based technology companies. Prior to joining KPI as Managing Partner, he was Senior Vice President of Sapiens. Larry is co-author of “The Business Rules Revolution” (Happy About, 2006), co-developer of The KPI Decision Model, and co-author of the announced Auerbach book: “The Decision Model: A Framework for Business Logic and Business Driven SOA”. Larry is the Editorial Director of the “BDM Bulletin” and a Co-chair of the BrainStorm BDM Conference.

	Frederick J. Lyne, Director, Business Decision Center of Excellence Fred serves as the Director of the Business Decision Center of Excellence in Freddie Mac’s Operations Management Group which is part of the Operations and Technology Division. The Business Decision Center of Excellence provides support to areas within Freddie Mac that are leveraging decision modeling to make their policy transparent and understandable and more easily implementable as rules in systems. Fred has been with Freddie Mac since 1994. He has over 25 years of experience in the mortgage industry, including experience as an underwriter and underwriting manager in the primary market and his previous positions at Freddie Mac including managing the Settlement Operations department, Customer Support call center and the Loan Prospector customer support team. He has a bachelor’s degree in Business Administration from Averett University.

	Mark J. Pettit, Vice President, Operations Shared Services Mark J. Pettit was appointed Vice President, Operations Shared Services in 2004. In this position, Pettit is responsible for an organization that delivers timely and accurate contract, business rules, accounts payable and accounts receivable (AP/AR), application controls and reconciliation services across Operations and to identified business partners across Freddie Mac. Previously, Pettit served as Vice President, Single Class Issuance. In that position, Pettit was responsible for development and implementation of Freddie Mac single class securitization strategy. Pettit created securitization guiding principles and implemented securitization policies, as well as being responsible for new mortgage-related securities products. Pettit graduated from Hobart College with a Bachelor or Arts in Economics. Freddie Mac is a stockholder-owned company established by Congress in 1970 to support homeownership and rental housing. Freddie Mac fulfills its mission by purchasing residential mortgages and mortgage-related securities, which it finances primarily by issuing mortgage-related securities and debt instruments in the capital markets. Over the years, Freddie Mac has made home possible for one in six homebuyers and more than four million renters in America. (For more information about Freddie Mac, visit http://www.freddiemac.com.)

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Using Business Decision Management to Revolutionize Business Requirements and Processes